Insta360 in Kenya

360° and action cameras that let you point the camera later.

5 products in stockFrom Ksh 4,500Founded 2015Shenzhen, China

Insta360's core idea is reframing: shoot everything around you in 360°, then choose the angle in editing. For motorsport, cycling, travel and events that removes the risk of missing the shot entirely, and it makes effects like the invisible selfie stick trivial.

The X-series are the 360° cameras; the Ace line is a conventional action camera aimed squarely at GoPro; and the GO series are tiny magnetic cameras you can stick almost anywhere, which has made them popular for point-of-view and hands-free filming.

The software is a real part of the value — the mobile app handles stitching, tracking and reframing automatically, so usable footage does not require a desktop workflow.

Shop Insta360

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The Insta360 range, explained

What each family is actually for, so you can tell the difference before you spend.

X series

Flagship 360° cameras. Shoot everything, reframe afterwards, invisible selfie stick included.

Ace / Ace Pro

Standard-lens action cameras with Leica optics on Pro. The direct GoPro alternative.

GO series

Thumb-sized magnetic cameras for hands-free and point-of-view filming.

Link

AI-tracking webcams for streaming and calls.

Flow

Phone gimbals with subject tracking.

Landmark Insta360 releases

  • 2025

    Insta360 X5

    Recent flagship 360° camera — better low light and tougher lenses.

  • 2024

    Insta360 Ace Pro 2

    Leica optics and strong low-light performance for a standard action camera.

  • 2024

    Insta360 GO 3S

    Tiny, magnetic, 4K — the most creative mounting options of any camera we stock.

Expected next from Insta360

Not confirmed by Insta360. These are expectations based on the brand’s past release pattern, not announcements. Specifications, names, pricing and dates can all change, and we don’t take pre-orders against them.

  • Expected on a roughly annual cycle

    Next X-series generation

    Insta360 has iterated the X line most years. Unconfirmed.

  • No confirmed date

    Next GO / Ace refresh

    Rumour only until announced.

Which Insta360 to buy

Buy an X-series if you film action where you cannot control the angle — riding, diving, events. Buy Ace if you want a straightforward front-facing action camera. GO if size and mounting freedom matter most.